The Career Branding Edit™
by Kanika M. Watson, APR
THE EDIT
Welcome to THE EDIT
The Edit — also known as The Career Branding Edit™ — is your insider guide to elevating your voice, brand, and impact. This curated editorial series delivers thought-provoking insights, real-talk reflections, and storytelling on everything from career pivots to executive presence. It’s a space for ambitious professionals — especially women of color — ready to lead with purpose, own their narrative, and build a lasting legacy.
Featured Articles
Being Strong Isn’t Safe: The Cost of "Powering Through"
High-achieving professionals, especially women of color, are often praised for their strength while silently enduring toxic workplaces. In honor of Mental Health Awareness Month, this post explores what happens when we normalize burnout and forget that being “resilient” shouldn’t come at the cost of our well-being.
How to Define Your Career Story and Position Yourself for the Opportunities You Actually Want
Your résumé is just the beginning. To truly stand out, you need a career story that reflects your vision, value, and voice. In this post, discover how to define your narrative so it positions you for the opportunities you actually want.
How to Refresh Your Résumé Without Losing Your Career Story
Your résumé isn’t just a record of your past — it’s a reflection of your voice, values, and vision for what’s next. In this post, discover how to refresh your résumé with clarity, purpose, and personal brand alignment — especially during times of transition.
How to Rebuild Your Career Brand After a Layoff: 4 Essential Strategies
Layoffs can be tough, but they also offer a chance to realign your career. In this post, I share four strategies to help you clarify your vision, update your career brand, reconnect with your network, and move forward with confidence.
Career Branding Secrets to Unlock Your Executive Presence
You’ve mastered your craft, but have you mastered your presence? Many overlook this essential aspect—your brand should consistently work for you. Let’s explore what you may be missing.
Pivot Like a Pro: 5 Career Branding Strategies to Empower Women Leaders
Career transitions are exciting yet challenging, especially for women of color. A strong career brand helps you stand out and opens opportunities. Here are five strategies for a successful pivot.
Unstoppable in 2025: Five Powerful Career Strategies for Women of Color
As the new year begins, reflect on your career and strategize for 2025. Black women face unique challenges, but actionable steps can help. To be unstoppable this year, set goals and follow these five strategies!
